开口方式
批量邮件(Email E,mail-merge)
金额小、人数多,不值得逐封手写,但开场必须点名"你复投过"——跟从没复投的人用同一封信是浪费他们已经证明过的信任。批量信不带具体数字(数字 ask 只留给 1:1),软邀请 + 转 referral。
Email E · 复投者批量二次开口信(新模板)
Subject: You've backed us twice already — one more honest update
Hi {first_name},
You've invested in Yummy Future more than once now ({investment_count} times,
${cumulative_usd} total). People who come back on their own,
without being asked, are rare — I notice it every time it happens.
{真实触发点,当周为真}
If adding to your stake ever feels right, the door's open — no specific
number from me here, you already know what you put in and what it bought.
→ {Wefunder 页链接}
And if money's not the move right now: is there one person you'd forward
our page to?
— Jack